01 Feb

Marketing Manager

EFFECT Photonics, a leading developer of high speed optical transceivers for communication networks based on Photonic Integration technology, is seeking a full-time Marketing Manager.

The role

As Marketing Manager, you will be responsible for all marketing activities that should support our ambitious revenue growth plan, working closely with our sales team and other key stakeholders. You will develop innovative and effective marketing programs to support local commercial strategies, with a strong emphasis on digital marketing.

Reporting into the VP Sales and Marketing, you will:

  • Lead the development and implementation of an effective and integrated marketing and communications plan, consulting with key internal stakeholders
  • Lead brand development efforts and ensure implementation of consistent brand visual identity across all marketing channels
  • Plan and implement digital marketing strategy including website content management, SEO and social media activity
  • Plan, manage and execute industry events within a business-to-business environment
  • Write and distribute press releases for financial and trade media, liaising with key media contacts to arrange interviews and follow up.
  • Manage existing range of marketing literature and other branded collateral
  • Select and brief creative agencies and other relevant suppliers to deliver cost-effective, high impact marketing activity
  • Support internal communications, providing information and updates to colleagues about marketing activities
  • Manage marketing budget and monitor ongoing expenditure to deliver on time and within budget

 

Person specification

Key attributes

  • Passionate and creative marketer
  • Strategic thinker, comfortable with being ‘hands on’
  • Ability to work under their own initiative
  • Strong project management experience
  • Ability to work under pressure and meet tight deadlines
  • Excellent communication and influencing skills
  • Experience of working in cross functional teams to meet shared objectives
  • International marketing experience and an understanding of how cultural differences can impact marketing
  • Ability to travel
  • Holds clean driving licence
  • Proficient in English; Dutch or other European language useful but not essential

Qualifications & experience

  • 5 years+ experience in a marketing role, preferable within a B2B environment
  • Degree in Marketing, Communications or business-related subject
  • Postgraduate qualification in Marketing – CIM or equivalent professional body

For more information regarding this position please send your question to: recruitment@effectphotonics.nl

Applications via this email will not be considered. For applying for this job, click here

 

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